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BuildShopify Website Design

Beautiful Shopify stores — built to sell.

From indie launches through to Shopify Plus migrations, we design and build storefronts that look the part and convert browsers into buyers. We've been a Shopify Partner since 2013 — long enough to know what makes a store work, and which apps you can safely skip.

Duo Boots Shopify Plus store shown on laptop Duo Boots Shopify Plus store shown on mobile
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Shopify Partner since 2013. Over a decade of Shopify builds — from first-store launches to Plus migrations.
01 — Why Shopify

The right platform to grow on.

Shopify keeps your design, content, and store data cleanly separated — so you can re-skin, expand, or change apps without rebuilding from scratch. It's the platform we recommend most often for stores that want to launch fast and scale without limits.

01

Built to sell

Shopify is purpose-built for ecommerce — checkout, payments, shipping, tax, inventory and reporting all work out of the box, so you spend less time wrestling with plugins and more time selling.

02

Fast to launch

A starter store can go live in days. A full custom build takes weeks, not months. Shopify's theme system means design and content are separate — so you can refresh the look without losing a single product.

03

Apps without the bloat

There are 8,000+ Shopify apps. Most stores need 5 or 6. We'll tell you which ones earn their keep, which ones to skip, and where a small custom tweak beats yet another monthly subscription.

04

Plus-ready when you grow

Outgrow Shopify and there's a clear upgrade path to Shopify Plus — same platform, more headroom. We've migrated established retailers from Magento and WooCommerce to Plus, so when the day comes, you're in safe hands.

02 — What we build on Shopify

Four ways we work with Shopify stores.

Whether you're launching your first store or rebuilding a big one, we'll scope the right approach — and quote it firmly — after a short discovery call.

Build

Starter store

A fast, polished launch on a sensibly chosen Shopify theme. We tailor it to your brand, set up products and payments, and hand you the keys with training. Ideal if you need to start selling quickly without overspending on design.

Build

Custom theme

A bespoke storefront designed around your brand and coded in Liquid. Conversion-tuned product pages, considered collection layouts, and a CMS that feels obvious to edit. The full design treatment, end to end.

Build

Shopify Plus migration

Moving to Plus — or onto Shopify from Magento, WooCommerce, or a legacy platform. We've handled enterprise migrations end to end, including warehouse, order, and ERP integrations, with go-live timed around your trading calendar.

Build

Re-platform

Already on Shopify but the site's feeling tired or under-performing? We'll audit the existing build, propose a redesign or rebuild that keeps your SEO equity intact, and ship the new store without disrupting trade.

03 — What's included

End-to-end Shopify design & build.

Every Shopify project we run covers the whole journey — from first brief through to launch and beyond. Pick what you need and we'll always tell you upfront what's in scope, what's an add-on, and what your store actually needs.

Design & branding

Storefront design rooted in your brand — logo, palette, typography, imagery. If you've already got a brand, we'll respect it. If you don't, we'll define one alongside the build.

Conversion-tuned UX

Product pages, collection layouts, and checkout flow designed to turn visitors into buyers. We bring patterns that work — not assumptions.

Apps & integrations

Honest advice on which apps you actually need — reviews, subscriptions, loyalty, shipping. Plus integrations with your warehouse, ERP, or marketing tools where it matters.

Training given

1-to-1 sessions, plus written guides and short videos custom to your store. By the end you'll be confident editing products, pages, and content without us in the loop.

Speed & SEO baked in

Lightweight Liquid code, proper image handling, structured data, and clean URL structure. We don't sell SEO as a paid extra — it comes with the build.

Store management & support

Optional monthly plans for stock updates, marketing support, SEO monitoring, and ongoing development — from £30/month. Or call us when you need us.

04 — The process

Four steps. No surprises.

A straightforward, iterative process — with check-ins at each stage so you always know what's happening.

Step 01
01

Discovery

A friendly call, an honest brief. We map your products, audience, and goals — and recommend the right Shopify tier (Basic, Advanced, or Plus) based on what you actually need.

Step 02
02

Design

Wireframes first, then a clickable design. We iterate quickly with AI-assisted drafts and copy — you give feedback, we refine.

Step 03
03

Build

Custom Liquid theme development on a Shopify development store, so you can preview the build, click around, and break things safely before go-live.

Step 04
04

Launch & train

Go-live, with 1-to-1 training sessions, written docs, and post-launch tweaks available. You're in safe hands.

Flexible pricing.

Every Shopify project's different — and so is the right way to pay for it. We'll recommend the model that fits your work, and quote firmly after a short discovery call.

Project pricing
Fixed fee for a defined scope
Hourly rates
By the hour for tweaks & support
Day rates
By the day for focused sprints
06 — Frequently asked

The usual Shopify questions.

A few things people ask us before kicking off a Shopify project. If yours isn't here, drop us a line — we'll answer it honestly.

Shopify or Shopify Plus — which do I need?

For most stores starting out, standard Shopify (Basic or Advanced) is plenty — you get a full platform, all the checkout features, and excellent reporting. Plus is for high-volume retailers who need more checkout customisation, deeper API access, dedicated support, and multi-store setups. We'll recommend honestly based on your trading volume and roadmap.

Can you migrate me from WooCommerce or Magento?

Yes — we've done it several times. We migrate products, customers, orders, and (where possible) SEO equity via redirects. Larger migrations usually move to Shopify Plus; smaller ones to standard Shopify. We'll scope it as a fixed-fee project after a discovery call.

How long does a Shopify build take?

A starter store can launch in days. A full custom theme typically runs four to eight weeks. Shopify Plus migrations are larger — usually three to six months — depending on integrations and data volume. We'll commit to a timeline in your quote.

Which apps will I need?

That depends on your store, but most clients need fewer than they think. We'll recommend a tight set of apps that earn their monthly fee — things like reviews, subscriptions, or shipping rules — and flag any where a small piece of custom work would do the job better.

Will you handle ongoing support after launch?

Yes. We offer monthly maintenance and support plans from £30/month — covering updates, tweaks, content changes, and small new features. Or you can just call us when you need us, no contract required.

What does a Shopify build cost?

It depends entirely on scope. Starter stores are at the more affordable end; full custom builds and Plus migrations sit higher. We quote firmly after a short discovery call so you know what you're committing to before any work begins.

07 — Get in touch

Got a Shopify project in mind?

Whether it's your first store, a redesign, or a Plus migration — we'd love to hear about it. No hard sell, just a friendly chat.

Start a Shopify project →